Secretary General Pololikashvili and Counsellor Merkel opening ITB Berlin on Responsible Tourism and Sustainable Development
“Tourism can and has to guide sustainable development”, said Zurab Pololikashvili, Secretary General of UNWTO, opening ITB Berlin 2018.
Roles and responsibility in tourism as basic in contributing to global sustainable development – it is the main principle expressed by UNWTO Secretary General on ITB in Berlin. For him tourism should not only confirm the present growth rates, but also “grow better”.
“Tourism’s sustained growth brings immense opportunities for economic welfare and development. “Adapting to the challenges of safety and security, constant market changes, digitalization and the limits of our natural resources should be priorities in our common action”.
Zurab Pololikashvili, UNWTO’s Secretary General
“Tourism is an example of the opportunities of globalization. Tourism brings people closer together and creates the foundation for growth”, said Chancellor Angela Merkel. “We are committed to the Agenda 2030. We are committed to sustainable tourism.”
Angela Merkel, Germany’s Chancellor
Source: Press Release UNWTO